01About these terms
These Terms of Service (“Terms”) govern your use of studio.alphexai.com and any services provided by Alphex Studio, a division of Alphex AI (“Alphex Studio”, “we”, “us”). By using the site, requesting a quote or engaging us, you agree to these Terms. If you agree on behalf of a business, you confirm you’re authorised to bind it. If you don’t agree, please don’t use the site or our services.
If we sign a separate written agreement or proposal for your project, it applies alongside these Terms and prevails where the two conflict.
02What we do
We design and build websites and digital products: business websites, landing pages, e-commerce stores, redesigns, UI/UX design, web apps and portals, SEO and performance work, maintenance plans, and optional AI add-ons such as chatbots and lead capture.
What we deliver to you is set out in your written quote or proposal (a “Quote”). Descriptions on our site are general, and concept designs and demos are examples only.
03Quotes, scope and changes
Every project starts with a Quote that sets out the scope, deliverables, price, timeline and number of revision rounds. A Quote is valid for the period stated in it.
We ask you to approve the site structure, design direction and content before development begins, because changes are faster and cheaper at that stage. Work outside the agreed scope, or revisions beyond the included rounds, will be quoted separately and start only once you approve.
04Fees and payment
- Prices are in Indian rupees (₹). “Starting at” prices on our site are indicative; the fixed price is the one in your Quote.
- GST, domain names, hosting, premium plugins, stock assets and other third-party costs are additional unless your Quote says otherwise.
- Payment milestones and due dates are set out in the Quote. We may begin work once the first payment is received.
- If an invoice is overdue, we may pause work and delay launch until it’s paid.
- Unless your Quote says otherwise, payments for work already carried out are non-refundable.
05Timelines
Timelines are estimates. As a guide, a landing page usually takes 3–5 days and a business website 7–12 days once we have what we need from you. E-commerce and custom projects depend on scope.
Late content, feedback, approvals or access can move the schedule. We aren’t liable for delays caused by those, by third-party services, or by events beyond our reasonable control.
06What we need from you
- Provide accurate content, brand assets and access in good time.
- Give consolidated feedback and approvals within a reasonable time.
- Make sure you own or have the right to use everything you give us (text, images, logos, trademarks, data) and that it doesn’t infringe anyone’s rights or break the law.
- Follow the laws that apply to your business and website. Unless your Quote includes them, you are responsible for your own site’s legal pages, such as its privacy policy, terms and cookie notices.
07Ownership and licences
- Your content stays yours. You give us a licence to use it to deliver your project.
- Final deliverables. Once you’ve paid in full, you own the custom design and code we create specifically for you. Until then, they remain ours and you may not publish or launch them.
- Third-party and open-source items such as fonts, plugins, themes, libraries, stock images and platforms keep their own licences, and you must follow them.
- Our tools. We keep our pre-existing tools, frameworks, templates, code libraries and know-how, and give you a non-exclusive licence to use them as part of your website.
- Portfolio. With your permission, we may showcase the project and name you as a client. We won’t do so without asking.
08AI-assisted work
We use AI tools to speed up research, wireframes, content drafts and development. Our team reviews, refines and tests what we deliver.
AI-generated material can be inaccurate or resemble other content, so please review the text, claims and legal statements on your site before publishing. If your project includes an AI add-on such as a chatbot, its answers may sometimes be wrong. You are responsible for reviewing its content, its setup, the information it may use, and any notices your own users need to see. If you’d rather we didn’t use AI tools on your project or content, tell us before work begins.
09Third-party services
Websites depend on services we don’t control, such as domain registrars, hosting providers, payment gateways, email tools and messaging platforms including WhatsApp. They have their own terms, prices and availability. We’re not responsible for their outages, changes or fees, though we’ll help you work around problems where we reasonably can. Where practical, these accounts should be in your name.
10Maintenance plans
If you subscribe to a care plan, it covers the items listed in your Quote, which may include updates, backups, security checks, uptime monitoring and content edits. Plans run for the period stated and can be cancelled on the notice given in your Quote.
We work to keep sites secure and available, but we can’t promise uninterrupted service or that a site will never be hacked or fail.
11Acceptable use
Please don’t use our site or services to:
- break the law or infringe anyone’s rights;
- publish fraudulent, misleading, defamatory, hateful or adult content, or sell prohibited goods;
- send spam or malware;
- probe, scrape or disrupt our site or other people’s systems; or
- impersonate anyone else.
We may refuse, pause or end work on a project that breaches this section.
12No guarantee of results
We build websites to be fast, mobile-friendly, SEO-ready and conversion-focused. Outcomes still depend on things outside our control, including your market, content, pricing, advertising and changes to search engines. We don’t guarantee search rankings, traffic, leads, sales or any specific business result.
13Support after launch
If something we built doesn’t work as agreed in the Quote, tell us within the support period stated in your Quote and we’ll fix it at no extra charge. Problems caused by changes made by others, third-party software updates, hosting issues or new requests aren’t covered and may be quoted separately.
14Confidentiality
Each of us will keep the other’s non-public business information confidential, use it only for the project, and share it only with people who need it (such as contractors bound by similar duties) or where the law requires. This doesn’t apply to information that is public, already known to the recipient, or independently developed.
Our Privacy Policy explains how we handle personal data.
15Limitation of liability
To the fullest extent the law permits, Alphex Studio isn’t liable for indirect, incidental, special or consequential losses, or for loss of profits, revenue, data, goodwill or business opportunity arising from your use of the site or our services.
Our total liability for any claim relating to a service is limited to the amount you paid us for that service. Nothing in these Terms limits liability that can’t legally be limited, including liability for fraud or wilful misconduct. The site itself is provided “as is”, without warranties of any kind, to the extent the law allows.
16Indemnity
You agree to cover the reasonable losses and costs we suffer from third-party claims arising out of content or materials you provide, your breach of these Terms, or your unlawful use of the deliverables.
17Founding-client offer
Launch pricing, free basic SEO setup, priority delivery and other founding-client benefits are available to a limited number of projects, as described on our site at the time and confirmed in your Quote. We may change or withdraw the offer for future clients at any time. This doesn’t affect a Quote you’ve already accepted.
18Ending an engagement
Either of us may end a project by written notice (email is fine). If you end it, you’ll pay for work completed and costs incurred up to that point. We may pause or end work if payments are overdue, content or feedback is missing for an extended period, or you breach these Terms. Once you’ve paid in full, we’ll hand over the completed deliverables you’ve paid for.
Terms that by their nature should continue, including ownership, payment, confidentiality, liability and governing law, survive the end of the engagement.
19Governing law and disputes
These Terms are governed by the laws of India. If a dispute arises, please contact us first so we can try to settle it in good faith, ideally within 30 days. If we can’t, the courts in India that have jurisdiction will hear the matter.
20General
- Emails, WhatsApp messages and online forms count as writing under these Terms.
- If part of these Terms can’t be enforced, the rest still applies, and not enforcing a right isn’t a waiver of it.
- You may not transfer your rights under these Terms without our consent. We may transfer ours to Alphex AI or a successor.
- These Terms, your Quote and our Privacy Policy are the whole agreement between us on their subject.
21Changes to these Terms
We may update these Terms from time to time. The effective date at the top of the page shows the current version. Updates apply to new engagements and to your continued use of the site. A Quote you’ve already accepted keeps the terms it was agreed on.
22Contact us
Questions about these Terms? Get in touch before you sign or pay and we’ll walk you through them.